Webinar Series: Resilience, Repurpose, Recovery
In an effort to support local businesses as they navigate the COVID-19 outbreak and its economic repercussions, the City of Sacramento’s Office of Innovation and Economic Development has launched a video webinar series.
Upcoming Webinars
Upcoming webinars will be posted here soon. Watch previous webinars below. Submit topic ideas or questions to Darin Gale at dgale@cityofsacramento.org.
PREVIOUS WEBINARS
PPP, EIDL, SHUTTERED VENUE OPERATOR & CA RELIEF GRANT
January 21, 2021

Join the City and Five Star Bank to learn about State, Federal and local government financial relief programs available to businesses in response to the current pandemic. Watch now
Pivoting your retail or restaurant business online
December 16, 2020

COVID-19 has made sure that almost every consumer is now an online consumer. Join us for a webinar with the strategy and design firm Streetsense on how to pivot your retail or restaurant business online with timely digital tips and techniques. Jay Coldren and Alex Barrow from Streetsense’s Hospitality division will provide tactical advise on maximizing your digital footprint with strategy for developing social media campaigns, executing email marketing, advertising in the digital age, and optimizing your website user experience. Following the webinar, the City of Sacramento will sponsor free business consultations with Streetsense for restaurants and retailers to talk one on one about using digital strategy to maximize revenue. Watch now
Building a Resilient Workforce
December 2, 2020

Through funding from the City of Sacramento, Valley Vision partnered with Burning Glass Technologies to analyze job postings in the six county region encompassing and surrounding Sacramento to determine transferable occupations for high layoff job categories. Join us at this webinar to review the data and skills needed to rapidly reskill our workforce to available, more resilient jobs. Watch now
Pandemic Readiness Toolkit for your Retail, Beauty or Healthcare business
October 30, 2020
Join the experts at Streetsense for an overview of the Pandemic Readiness Toolkit for your Retail, Beauty or Healthcare business. The Streetsense team will review strategies for dealing with the pandemic and explore a number of easy to execute, cost-effective techniques for increasing revenue safely in the midst of the Covid-19 crisis. Armed with best practices from across the industry, Jay and Alex will review how to use the toolkits to adjust your operations and will be available for one-on-one follow up consultation sessions provided by the City of Sacramento. Watch now
Pandemic Readiness Toolkit for your Restaurant or Bar
October 28, 2020
Join the experts at Streetsense for an overview of the Pandemic Readiness Toolkit for your Restaurant or Bar. The Streetsense team will review strategies for dealing with the pandemic and explore a number of easy to execute, cost-effective techniques for increasing revenue safely in the midst of the Covid-19 crisis. Armed with best practices from across the industry, Jay and Alex will review how to use the toolkits to adjust your operations and will be available for one-on-one follow up consultation sessions provided by the City of Sacramento. Watch now
Food Entrepreneurship Academy: How to start and grow a food business
September 23, 2020

Learn about the opportunity to join Alchemist Microenterprise Academy- a course that teaches the fundamentals of starting and growing a food business. Attendees will hear from the Alchemist team about this great program for entrepreneur’s including the course benefits, topics and business planning support. Watch now
Sacramento's Financial Empowerment Center
September 16, 2020

Sacramento's Financial Empowerment Center -- In this webinar you will learn about the FEC's free professional services available in multiple languages. Watch now
Entrepreneurs Guide to Contracting with Local Government
September 2, 2020

This webinar will discuss procurement opportunities with the City, State and SMUD. You will also get expert advice and tips on how to properly respond to an RFQ or RFP.
One area of insufficiently tapped small business potential is in procurement. Lack of information is one of the primary impediments holding many small businesses back from tapping these markets. Small businesses are uniquely suited to deliver on these contracts, but they need to know where to find them and how to win them. Watch now
Live with Dr. Beilenson, Sacramento County Health Director
August 26, 2020

Live with Dr. Beilenson -- COVID 19 Update for Businesses. Watch now
Business and Employer COVID-19 Update
August 12, 2020
In this webinar you will learn about:
- PPP forgiveness
- Preventing and containing outbreaks in the workplace
- Protected leave for employees
Watch now
Tenant-Landlord Free Meditation Services
July 29, 2020
The City of Sacramento recently launched free COVID-19 related landlord and tenant mediation services available for both commercial and residential tenants. Watch now
Cyber Security in the Age of COVID
July 22, 2020
In this webinar you will learn about :
- Cyber Security and its significance
- How to secure your business from cyber attacks
- Careers opportunities in Cyber Security
Watch now
Metro Chamber Tuesdays at 2 Forgivable Loan Discussion
July 7, 2020
Leslie Fritzsche, Economic Investment Manager for the City of Sacramento, discussed the new Small Business Recovery Program, which will provide up to $25,000 in forgivable loans and technical assistance to businesses located in the City of Sacramento that have been impacted by the COVID-19 pandemic. Watch now
Scaling up the Capitol Region's Growth Companies- Economic Gardening 2.0
July 1, 2020
The City of Sacramento is engaged in several strategic capacity building efforts as an investment in the success and sustainability of local companies. On November of 2019, the City partnered with the National Center for Economic Gardening (NCEG) to launch Economic Gardening 2.0. Economic Gardening 2.0 is a two-phased program designed to provide sophisticated, tailor-made technical assistance to local, second-stage companies poised for growth in Sacramento. This inaugural Cohort Class of 2020 will share testimonies and secrets to some of their successes and failures. Testimonies from successful businesses have always served as great examples for other businesses to learn from, the journey is not easy but resilience is key. On Wednesday, July 1st you will hear from our 2020 Cohorts; their testimonies on how the program has assisted them and how they have pivoted operations and remained resilient through this Covid-19 crisis. Watch now
Programa de Préstamos Perdonables Para Pequeñas Empresas
June 25, 2020
El Programa de Recuperación de Pequeñas Empresas proporcionará hasta $ 25,000 en préstamos perdonables y asistencia técnica a empresas ubicadas en la Ciudad de Sacramento para ayudar financieramente a empresas locales que han sido afectadas por la pandemia COVID-19. El programa de préstamos perdonables tiene como objetivo garantizar una distribución equitativa en toda la ciudad de Sacramento para ayudar a las empresas locales que se han visto afectadas por la pandemia de COVID-19. Watch now
City of Sacramento Small Business Forgivable Loan Program
June 24, 2020
The Small Business Recovery Program will provide up to $25,000 in forgivable loans and technical assistance to businesses located in the City of Sacramento to financially assist local businesses that have been impacted by the COVID-19 pandemic. The forgivable loan program aims to ensure an equitable distribution throughout the City of Sacramento to assist local businesses that have been affected by the COVID-19 pandemic. Watch now
Starting Down the Path of Recovery
June 17, 2020
As companies gradually move into the recovery phase it is apparent that it’s no longer a business-as-usual environment. Challenges imposed by the pandemic are far from over and there are several key issues that business leaders should be thinking about. This is the time to put forth a contingency plan to protect resources, minimize customer inconvenience and create a better outcome post-disaster. Watch now
Restaurants, Cafes and Coffee Shops: How to Apply for The Farm to Fork Al Fresco Dining Program and Grant
June 11, 2020
To mitigate the impact of COVID-19 on Sacramento restaurants and their employees, the City of Sacramento will assist restaurants in temporarily adding to or expanding their outside dining options to accommodate Sacramento County’s public health order. Learn about the program details and how to apply for the grant opportunity of up to $3,000 per participating restaurant for reimbursement related to expenses such as barricade, outdoor lighting and dining furniture. Watch now
COVID-19: Your Restaurant is Open, What's Next?
May 27, 2020
For any restaurant to open, necessary requirements and guidelines should be in place. Restaurateurs need to be prepared for inspections and prevention plans. This week’s webinar is designed to assist restaurant owners with the necessary protocols to ensure the safety of guest as well as employees while remaining in compliance. Watch now
Life After COVID-19 Re-Engaging Your Workforce & New Regulations to Consider as an Employer
May 20, 2020
Before reopening any physical workplace, of paramount concern to employers will be reducing workplace risks for employees and other individuals who may be exposed to COVID-19 as a result of onsite operations of a business. This webinar will address employment regulations to be aware of when reopening your business during this pandemic while highlighting OSHA/CDC guidelines as well as stressing the importance of Strong Communication with your employees during this time. Watch now
Navigating COVID-19 Workforce Response Services at Sacramento's Job Centers
May 13, 2020
This workforce-focused webinar helps displaced workers and unemployed job seekers learn about current services and resources available to them to cope with and rebound from the damages of the COVID-19 crisis to Sacramento’s local economy. Guest speakers include representatives from SETA, Greater Sacramento Urban League and La Familia Counseling and Career Center. View the webinar slides. Watch now
Keeping Your Business Relevant During the Crisis
May 24, 2020
As a business, it’s crucial during these times to get creative and brainstorm different ways you can still stay relevant and deliver your services or products. It’s important to consider not only how to survive as a business during the outbreak, but also to have a strategy in place for what’s going to happen afterward. Now is the time to strategize for different scenarios and take every possibility into account. Watch now
Marketing Resources
Resources for Furloughed and Laid Off Workers
April 23, 2020
Unemployment Assistance. Watch now
Storefront Safety
April 23, 2020
Hear from experts on how to keep your business, property and employees safe during the COVID-19 outbreak. As commercial corridors have emptied out, districts have a heightened concern for an increase in break-ins and crime. Panelists provide tips and best practices to help guide and answer questions in response from neighborhood districts, center cities and downtowns to ensure safety and security for you and your employees in uncharted times. Watch now
Temporary Moratorium on Commercial Evictions
April 14, 2020
Learn more the City’s Commercial Tenant Eviction Moratorium. For more information on the moratorium, please visit: cityofsacramento.org/TPP. Watch now
Vea las diapositivas del seminario web en español