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Merchant Validation Program

As participants in this program, merchants to purchase parking coupons to issue to customers who spend $5 or more in merchandise or services at their establishment. There are several options available to meet the parking validation needs of interested merchants. Merchants must register and be approved to participate in the program. Once enrolled, ordering more coupons is easy with the online re-order form.

Participating merchants may also request a free City of Sacramento window cling sign to display to inform potential customers that $5 merchant validation coupons are available with purchase. Customers appreciate the discounted parking as they visit their favorite stores and restaurants!

Validation Coupons

Merchant validation coupons will deduct up to $5 off the customer's total parking charges.  There is no cash value for parking charges less than $5. These coupons are only valid at City-owned garages. Please remember to inform your customer about which parking facility your establishment is able to validate parking for. Customers may only use one validation coupon per parking session.  

Effective the summer of 2016, validation coupons will be changed to a more advanced QR code system. To use the validation, parkers will still insert the parking ticket into the exit reader, then scan the QR code from the parking coupon to view and pay for the discounted parking fee.

For additional terms and conditions and to begin participating in the program, complete and submit a Merchant Validation Agreement (pdf). If you are currently a participating merchant and would like to re-order validation coupons, use the online form or download and submit the Merchant Validation Order Form (pdf). 


City-owned garage systems are currently undergoing an upgrade that will require removal of all existing equipment. This will be done in a phased approach. During the construction phase, affected garages cannot accept validations until construction is complete. Once installed, the upgraded system will require use of the new merchant validation coupons.

Merchants located near a garage undergoing construction for the system upgrade may exchange their current $5 merchant validation coupon stock for the new coupons either online or by visiting the Revenue Division.  Please allow three (3) business days for processing and printing. Staff will notify you when your order is ready for pick-up at the Revenue Division.


Alternative, paperless validation options will be coming soon! Check back here in late July for a new menu of options that may better suit your business needs. New features will include sending validation QR codes to your customer phones to scan at the exit, printing the validation directly onto your sales receipt, or validating customer parking tickets online so no extra coupons are needed.  An option to rent a specialized validation printer and produce coupons will also be available if paperless options or visiting the Revenue Division do not work for your business.


If your business needs require a customized validation other than the amount offered through the standard $5 validation coupon, there may be other options available to you. To inquire about your specific needs and what the best option is for your business, contact the Sacramento City 311 to place an inquiry 916-264-5011 or email .